If you have been using Facebook and Twitter to promote your business or brand, listen up. Buddy Media, a social media engagement company, recently conducted a survey of top 1000 Fortune companies. According to their findings, the way brands use (and don’t use) Twitter and Facebook is extremely important when trying to expand consumer engagement. You can’t post something on Facebook and cut and paste it into Twitter. It won’t have the same effect. Read the article to find out what you should be doing. For now here are a few tips from Barc’s resident pup (Simba):
- Tweet on the weekends
- Include links to on your posts
- Use hashtags…sparingly.