20. Ice Cream Goes Sexy?

(credit: cbsnews.com)

In an attempt to revamp the Baskin-Robbins brand, “Mad Men” actress Christina Hendricks has signed on to become the company’s next spokeswoman (or voice over talent, at least). The voluptuous redhead has yet to physically appear in the advertising campaign. Maybe they don’t want to scare the children away (see picture above). But you can listen to her talk about why mini parfaits are only $2 right now:

http://adage.com/article/news/christina-hendricks-spokeswoman-baskin-robbins/232240/

That reminds me. When did people stop calling it 31 Flavors??

This isn’t the first “Mad Men” star to cash in on endorsement deals. Both Jon Hamm and John Slattery have lent their voices and personas for luxury car brands Mercedes-Benz and Lincoln, respectively.

What’s another reason BR is so awesome? You can win free ice cream for a year! All you have to do is create the perfect ice cream combination. How do you become a judge for that? Actually, it’s probably better I don’t know because then this could happen:

(That's me shoveling ice cream cake into my mouth)

Whoops, did I forget to sign up for Weight Watchers again?

Oh well. Here are this year’s top ten finalists:

(*Side note: Roseanne Barr should definitely get free scoops of the “She Devil Pie” flavor after her stellar performance in the 1989 movie She Devil)

The 10 finalists and their ice cream flavor creations include:
  • Magic Bar, Leslie Pearson, Orange, CT: This seven layer bar consists of coconut ice cream, dark fudge, graham cracker and chocolate chips.
  • Lemon Icebox Pie, Robert Ryan Reece, Bayonet Point, FL: Tangy lemon ice cream, whipped cream swirls and honey-sweet graham cracker pieces.
  • Snap, Crackle, and Caramel, Christina Brumfield, Colorado Springs, CO: White Chocolate Mousse ice cream with chocolate rice crunchies and caramel sauce.
  • Carmel Batter Bash, Marcia Campbell, Lexington, Mass.: Cake Batter ice cream with Heath Bar and chocolate chips.
  • Chippity Chocolately Chew, Paula Brooks, Westford, Mass.: Chocolate Chip ice cream with a fudge ribbon and fudge brownie pieces.
  • Cold Mine, Judy Gewuerz, Fresh Meadows, NY: Chocolate ice cream with an Oreo icing ribbon, walnuts and fudge brownie pieces.
  • Nutty Creamcheese Brownie, Kelsey Lien, Santa Clarita, CA: Chocolate fudge ice cream with a cream cheese ribbon, walnuts and fudge brownie pieces.
  • She Devil Pie, Kelebra Williams, Compton, CA: Strawberry ice cream with a cream cheese ribbon mixed with pie crust and strawberry pieces.
  • Chocolate Cookie Crumble, Elissa Decarlo, Glenmoore, PA: Chocolate ice cream with an Oreo icing ribbon with chocolate chips and Oreo cookies.
  • Blueberry Bliss, Claudia Gdowski, Dearborn Heights, MI: White Mousse ice cream with blueberries, almond pieces and chocolate flakes.
Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: